The SperaVita FOCUS Method is Recommended for PRCs that:
Currently offer medical services (limited ultrasound and STD testing) provided by licensed medical professionals, or are in the process of considering the addition of such services. Optimizing is a very effective way to convert to medical.
Have a focused mission statement. For example: “To be the FIRST STEP for women facing an unplanned pregnancy, transforming their fear into confidence, by addressing their physical, spiritual and emotional needs, and equipping them to make healthy life-affirming decisions.”
Demonstrate a commitment to improve and streamline services, which could include creating partnerships with other local organizations to provide material assistance for clients instead of managing those programs internally.
Have Governing Board and Core Staff Leadership consensus on decision to transition to a medical Linear Service Model.
Are working to define measurable results. Example: “We are successful if _______ happens.”
Actively advertise to reach the target market (pregnant, at-risk women).
Use up-to-date technology, such as dedicated Internet access with separate phone lines, mobile phones for core staff, etc.
Have a paid Executive Director, Patient Resource Director and a Nurse/Sonographer.
Rate the Effectiveness of your Center
Marketing: Are 95% of your callers at risk for abortion?
Scheduling: Do 75% – 95% of your at-risk callers schedule an appointment?
Show Rate: Do 70% – 90% of your at-risk women show up for their appointment?
Assessment: Do you have a quantifiable way to assess abortion vulnerability?
Accuracy: Do 70% – 85% of patients test positive for pregnancy?
Outcomes: Do 60% – 80% of at-risk women state a final intention to carry to term?
Expense: Do you spend $1,200 or less for each rescued life?
National Impact: 64 Centers trained to date, reaching more women at high risk for abortion and helping them make a choice for life.