Nelly Roach

President, Choose Life Marketing

With more than 20 years of business and marketing experience, Nelly’s personal connection to the mission has shaped the future and successes of many Choose Life Marketing clients. At 18, heading to college with big hopes and dreams, Nelly discovered she was pregnant. Wanting to protect her family from the pain of her choices, she was determined to get an abortion. While sitting in Planned Parenthood waiting for her appointment, she began to realize there had to be a better choice. She stood up, walked out and chose life for her son. Her heart for those in the same circumstances she once faced motivates Nelly to dedicate her life to helping pregnancy centers reach more women and help them save lives like that of her oldest son.